Mobility Design
Design for IoT
NavCrowd
NavCrowd
A low-cost, easy to adapt crowdsourced & IoT based service solution
to tackle navigation using Public Transport Services.
A low-cost, easy to adapt crowdsourced & IoT based service solution to tackle navigation using Public Transport Services.
What is it?
What is it?
NavCrowd is an IoT-integrated, crowdsourced ecosystem designed to simplify public transport navigation in India. It operates as a connected system, comprising an IoT device, GPS/QR-based bus tracker, ticketing software, and an application, all working together seamlessly.
Using all this information, NavCrowd can generate routes to a destination that are dynamic, up-to-date whilst taking into the account of local insights, and transport times.
NavCrowd is an IoT-integrated, crowdsourced ecosystem designed to simplify public transport navigation in India. It operates as a connected system, comprising an IoT device, GPS/QR-based bus tracker, ticketing software, and an application, all working together seamlessly.
Using all this information, NavCrowd can generate routes to a destination that are dynamic, up-to-date whilst taking into the account of local insights, and transport times.
PROJECT DURATION
5 Weeks
KEY ROLES
UI/UX Designer
Visual Designer
CONTRIBUTORS
Dhruv B
Thirak M
PROJECT DURATION
5 Weeks
KEY ROLES
UI/UX Designer
Visual Designer
CONTRIBUTORS
Dhurv B
Thirak M
Some Insights & Issues
These are some of the few findings that we came across whilst on our primary research
Some Insights & Issues
These are some of the few findings that we came across whilst on our primary research
Locals know better
Locals are more informed on the inner ways of navigating. They know the shortcuts & routes to exactly reach your place whilst saving time, money & hassle.
Same number, different buses
Often times, there are multiple buses sporting the same number at the stop. This becomes confusing, if you have no visual clue to identify which one it is
Unreliable Information
Bus charts & timings are not dynamically updated.
There's a route map and a fare chart, but they are static and hard to comprehend on the move.Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Routes without Context
Google Maps can often take you very unsafe/unreliable routes, as it generates routes without taking context cues into account. Factors such as time of the day, width and preferences of locals can vastly change routes
Locals know better
Locals are more informed on the inner ways of navigating. They know the shortcuts & routes to exactly reach your place whilst saving time, money & hassle.
Same number, different buses
Often times, there are multiple buses sporting the same number at the stop. This becomes confusing, if you have no visual clue to identify which one it is
Unreliable Information
Bus charts & timings are not dynamically updated.
There's a route map and a fare chart, but they are static and hard to comprehend on the move.Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Routes without Context
Google Maps can often take you very unsafe/unreliable routes, as it generates routes without taking context cues into account. Factors such as time of the day, width and preferences of locals can vastly change routes
Locals know better
Locals are more informed on the inner ways of navigating. They know the shortcuts & routes to exactly reach your place whilst saving time, money & hassle.
Same number, different buses
Often times, there are multiple buses sporting the same number at the stop. This becomes confusing, if you have no visual clue to identify which one it is
Unreliable Information
Bus charts & timings are not dynamically updated.
There's a route map and a fare chart, but they are static and hard to comprehend on the move.Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Routes without Context
Google Maps can often take you very unsafe/unreliable routes, as it generates routes without taking context cues into account. Factors such as time of the day, width and preferences of locals can vastly change routes
Locals know better
Locals are more informed on the inner ways of navigating. They know the shortcuts & routes to exactly reach your place whilst saving time, money & hassle.
Same number, different buses
Often times, there are multiple buses sporting the same number at the stop. This becomes confusing, if you have no visual clue to identify which one it is
Unreliable Information
Bus charts & timings are not dynamically updated.
There's a route map and a fare chart, but they are static and hard to comprehend on the move.Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Routes without Context
Google Maps can often take you very unsafe/unreliable routes, as it generates routes without taking context cues into account. Factors such as time of the day, width and preferences of locals can vastly change routes
Locals know better
Locals are more informed on the inner ways of navigating. They know the shortcuts & routes to exactly reach your place whilst saving time, money & hassle.
Same number, different buses
Often times, there are multiple buses sporting the same number at the stop. This becomes confusing, if you have no visual clue to identify which one it is
Unreliable Information
Bus charts & timings are not dynamically updated.
There's a route map and a fare chart, but they are static and hard to comprehend on the move.
Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Costly To Convert to Smart Systems
Transport systems in many Tier 2 and below cities are more unorganized, have budget limitations. This makes it difficult for them to convert to smart connected systems as they may require expensive hardware
Routes without Context
Google Maps can often take you very unsafe/unreliable routes, as it generates routes without taking context cues into account. Factors such as time of the day, width and preferences of locals can vastly change routes
Thinking, thinking & thinking…
Few ideas on how we chose to tackle these issues. Some are reasonable, some are crazy.
Thinking, thinking & thinking…
Few ideas on how we chose to tackle these issues. Some are reasonable, some are crazy.
Following the research & insights, we finally formulated our interpretations into How Might We's (HMWs).
These HMWs paved way into numerous design ideations which we have explored to broaden our perspectives and interpretations.
This also showcases my ability to think creatively and generate unconventional concepts, which ultimately enables me to develop practical and viable solutions.
Following the research & insights, we finally formulated our interpretations into How Might We's (HMWs).
These HMWs paved way into numerous design ideations which we have explored to broaden our perspectives and interpretations.
This also showcases my ability to think creatively and generate unconventional concepts, which ultimately enables me to develop practical and viable solutions.
How might we…
we reduce the hassle of haggling price?How might we…
reduce confusion and find efficient/cost effective routes for public transport?How might we…
Collect crowdsourced information and make it readily available?How might we…
we efficiently plan users to reach their destination faster using public transport?How might we…
make relevant information regarding transport like (fares/route/destination) more visible?
How might we…
we reduce the hassle of haggling price?How might we…
reduce confusion and find efficient/cost effective routes for public transport?How might we…
Collect crowdsourced information and make it readily available?How might we…
we efficiently plan users to reach their destination faster using public transport?How might we…
make relevant information regarding transport like (fares/route/destination) more visible?
The NavCrowd Ecosystem
We discovered that a lot of HMWs we formulated, could be easily interlinked to each and complements to form a strong ecosystem. This is how NavCrowd was born
The NavCrowd Ecosystem
We discovered that a lot of HMWs we formulated, could be easily interlinked to each and complements to form a strong ecosystem. This is how NavCrowd was born
What Can
NavCrowd do?
What Can
NavCrowd do?
An ecosystem that is made to complement each other
NavCrowd Ecosystem can power your transit ticketing terminals, buses and cabs essentially making the transition between transport modes seamless & convenient.
Helps you navigate safely
and avoid dodgy routesNavCrowd prioritizes safety by steering clear of unsafe or irrelevant routes, ensuring you reach your destination securely. Plus, it provides alerts for optimal navigation times.
Navigate mixed modes of travel with ease & convenience
Utilizing local insights and IoT technology, NavCrowd crafts safe, convenient, and popular routes, ensuring efficient and hassle-free travel experiences.
An ecosystem that is made to complement each other
NavCrowd Ecosystem can power your transit ticketing terminals, buses and cabs essentially making the transition between transport modes seamless & convenient.
Helps you navigate safely
and avoid dodgy routesNavCrowd prioritizes safety by steering clear of unsafe or irrelevant routes, ensuring you reach your destination securely. Plus, it provides alerts for optimal navigation times.
Navigate mixed modes of travel with ease & convenience
Utilizing local insights and IoT technology, NavCrowd crafts safe, convenient, and popular routes, ensuring efficient and hassle-free travel experiences.
An ecosystem that is made to complement each other
NavCrowd Ecosystem can power your transit ticketing terminals, buses and cabs essentially making the transition between transport modes seamless & convenient.
Helps you navigate safely
and avoid dodgy routesNavCrowd prioritizes safety by steering clear of unsafe or irrelevant routes, ensuring you reach your destination securely. Plus, it provides alerts for optimal navigation times.
Navigate mixed modes of travel with ease & convenience
Utilizing local insights and IoT technology, NavCrowd crafts safe, convenient, and popular routes, ensuring efficient and hassle-free travel experiences.
An ecosystem that is made to complement each other
NavCrowd Ecosystem can power your transit ticketing terminals, buses and cabs essentially making the transition between transport modes seamless & convenient.
Helps you navigate safely
and avoid dodgy routesNavCrowd prioritizes safety by steering clear of unsafe or irrelevant routes, ensuring you reach your destination securely. Plus, it provides alerts for optimal navigation times.
Navigate mixed modes of travel with ease & convenience
Utilizing local insights and IoT technology, NavCrowd crafts safe, convenient, and popular routes, ensuring efficient and hassle-free travel experiences.
Helps you navigate safely
and avoid dodgy routesNavCrowd prioritizes safety by steering clear of unsafe or irrelevant routes, ensuring you reach your destination securely. Plus, it provides alerts for optimal navigation times.
Navigate mixed modes of travel with ease & convenience
Utilizing local insights and IoT technology, NavCrowd crafts safe, convenient, and popular routes, ensuring efficient and hassle-free travel experiences.
An ecosystem that is made
to complement each otherNavCrowd Ecosystem can power your transit ticketing terminals, buses and cabs essentially making the transition between transport modes seamless & convenient.
NavCrowd App
The main intent while designing the application was to put users to a familiar interface whilst providing useful information and keeping it's functional aesthetics.
NavCrowd App
The main intent while designing the application was to put users to a familiar interface whilst providing useful information and keeping it's functional aesthetics.
